A selection of the engagements that defined the firm — talent careers, retail collaborations, scripted production, and platform partnerships across fifteen years of the creator economy.
Built a full creator-to-commerce arc with Betül Tunç of Turkuaz Kitchen — culminating in an exclusive Anthropologie homeware collection at Rockefeller Center and a New York Times Best Sellers cookbook with Ten Speed Press.
Signed Rachel Levin as a teenager. Built one of the most loyal beauty communities on the internet through long-form integrations with Tarte, Covergirl, and Unilever — and the strategic decision to never chase trend at the expense of voice.
Helped the brothers develop their first feature project and get it financed by Screen Australia — covered by Variety and Forbes. The career arc that proved YouTube creators could move into prestige film without losing their voice.
Executive produced New Form Digital and Tony Valenzuela's BlackBoxTV — a creator-led scripted anthology that pre-dated Netflix's creator-IP push. A blueprint for premium digital programming from one of YouTube's original horror auteurs.
Made with Emergent